KreARtiv Köpfe
KNSK
A defining moment in the agency’s history: Werner Knopf, Detmar Karpinski, and Manfred Bissinger – the creative minds who shaped KNSK over many years – are stepping back from the operational business. But how do you honor three individuals who have left such a lasting mark on the agency?
The answer was both classic and innovative: The founders’ heads were immortalized in stone – a lasting tribute to their formative role at KNSK. But the true creative twist lies in the details: the busts are more than just stone monuments.
They serve as markers for a specially developed augmented reality experience.
| Artist | Bertold Grether |
The meticulously crafted marble busts by Bertold Grether form the analog foundation of the project. Each bust is a unique work of art that honors the personality of its respective founder in classical tradition.
The digital layer brings the sculptures to life: through the AR application, the key career milestones of the three creative minds are visualized and presented in a contemporary street-art aesthetic.
